Twitter is planning big changes to the way a brand’s page looks on the social networking site. Customization is currently limited to major advertisers, but Twitter plans to add experiences including e-commerce and contests to brand’s pages. Like Facebook, developers will be able to create experiences for the site. Read the full article at AdAge.com
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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