Twitter is planning big changes to the way a brand’s page looks on the social networking site. Customization is currently limited to major advertisers, but Twitter plans to add experiences including e-commerce and contests to brand’s pages. Like Facebook, developers will be able to create experiences for the site. Read the full article at AdAge.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.