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Amazon struck a deal with Viacom adding thousands of new titles to its streaming library. Amazon Prime subscribers can now watch episodes from Viacom owned networks like Comedy Central, MTV and Nickelodeon. A Prime subscription will run you $79 a year. In other news, the value of your old smartphone may be more than you think. A study found that after one year, iPhones still sell for 63% of its retail value, compared to 46% for Android phones. After just 6 months, iPhones are still worth 89% of its MSRP. And finally, liking a brand on Facebook doesn’t necessarily mean you’re loyal to it. A report by eMarketer found that 67% of consumers that Like a page are just looking to get a good deal. For nearly half of consumers, liking a brand’s page has zero influence on brand loyalty.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.