Shelly Palmer Radio Report – December 13, 2011

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The National Transportation Safety Board is suggesting a nationwide ban on all cellphone use while driving. The board called distracted driving the new DUI and says a ban would help limit accidents. While it’s only a recommendation, the board has been instrumental in implementing previous transportation safety restrictions. In other news, Facebook is teaming up with the National Suicide Prevention Lifeline to help save some lives. A new program will let people enter a live chat and speak with suicide prevention specialists. In the past, Facebook would flag users who posted suicidal content. And finally, Apple is making changes to its advertising platform in hopes to attract more marketers. Apple has reduced the minimum commitment to $400,000 and will offer training programs for interest buyers. Despite the compromise, advertising in Apple prison still has a high cost of entry.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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