While Cyber Monday started as a marketing ploy, it’s becoming a self-fulfilling prophecy for retailers. Online tracker comScore estimates that shoppers spent a record $1.2 billion shopping online this Monday. Many retailers have expanded online sales for the whole week, hoping to cash in on the hype. Read the full article at WSJ.com
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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