Shelly Palmer Radio Report – October 14, 2011

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Verizon Wireless is collecting information on what websites you go to, where your phone is located and what apps you use. The data is being used to display more targeted advertising. While your specific information will never be shared, you can choose to opt out by visiting the Verizon Wireless website. In other news, Netflix signed a billion dollar contract with CBS and Warner Bros. to bring CW content to its streaming video collection. Older seasons of some current shows will become available on October 15th. Don’t expect a huge selection of CW content until Fall of 2012. And finally, A Nielsen survey revealed that about 40% of smartphone and tablet owners are using them while watching TV. Only 30% of those viewers use devices to get more involved with the show, while a majority use the time to check email.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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