A report by the NDP Group found that although many consumers are researching technology purchases online, most buy the item in a store. The last electronic item people want to buy online are televisions, with only 19% of respondents opting for the digital purchase. Despite the rising popularity of online retailers, there will always be items you want to see before you buy. Read the full article at BGR.com
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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