A report by the NDP Group found that although many consumers are researching technology purchases online, most buy the item in a store. The last electronic item people want to buy online are televisions, with only 19% of respondents opting for the digital purchase. Despite the rising popularity of online retailers, there will always be items you want to see before you buy. Read the full article at BGR.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.