Apple reversed its rules on how publishers are required to sell subscriptions through iTunes. Previously, companies were forced to sell iPad publications solely through the App Store, forking over 30% of profits to Apple. Now, publishers can now set subscription terms and prices through their website instead. Read the full article at Reuters.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.