Interest-Based Search Available on Twitter


Twitter finally launched a new way to sort through its sea of tweets with interest-based search. You can now search within a category and Twitter will return relevant accounts based on their tweets. The “who to follow” page is now broken down by interest, displaying the top 60 accounts in each category. Read the full article at

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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