A recent Nielsen report says that Apple’s iOS has the biggest US market share despite the growing popularity of Android handsets. With iOS occupying 28.6% of the market, the advantage is only a few points ahead of its competitors Google and RIM. While Apple currently has the lead, 40% of those who bought a smartphone in the past 6 months chose Android.
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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