Google’s Android operating system is now the leading OS on Millenial Media’s mobile ad network. 46% of ad impressions were made on Android phones, with Apple’s iOS trailing at 32%. While Millenial Media is only one company, they reach 80% of US mobile phones, suggesting a similar trend across the board. Read the full article at mashable.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.