MediaBytes 10.09.2007

GOOGLE will announce a new service that turns the AdSense network into a video distribution tool. Web sites will be allowed to embed ad-supported YouTube content that is contextually relevant to their site, similar to how they currently embed relevant ads. The move will give video creators a distribution channel that extends beyond YouTube.com, as Continue Reading →

MediaBytes 08.23.2007

FACEBOOK is working on a new, targeted advertising system. Using the system, advertisers will be able to target users based on favorite activities, musical preferences, and other personal information revealed in a user profile. The new ads will appear in a user’s “news feed,” which keeps them up-to-date on the activity of their Facebook friends Continue Reading →

MediaBytes 07.03.07

NBC UNIVERSAL will shutdown NBBC, and merge its intended features into “NewSite,” the tentitive name for the new venture with News Corp. NBBC allowed content owners to upload videos for web syndication, and was expected to launch later this year. It had signed around 150 partners, including A&E and CNET. However, NBCU contacted the partners Continue Reading →
Comcast
By Lydia Loizides, Emmy Advanced Media Vice Chair – Research   Imagine if you will capex of $200 million for every 5 million cable subscribers every two years.  Internalize that hard-disc storage, while inexpensive to purchase is expensive to deploy and maintain.  Think about this statement, “DVR is a training ground for an head-end driven, Continue Reading →

Disney does Sony in UMD

Disney
LOS ANGELES (Reuters) – The home video arm of the Walt Disney Co. announced it would release movies in the newly-developed UMD format for Sony Corp.’s PlayStation Portable handheld video game and media device.   Buena Vista Home Entertainment said it would release five movies this spring: “National Treasure,” “Pirates of the Caribbean: The Curse Continue Reading →