OS X

Originally posted at MediaBizBloggers Most social media advertising is poorly suited to the medium. According to Vindico, nearly all (98%) online video ads were re-purposed from a broadcast original.  The lack of originality is one reason ads and sponsored stories on Facebook realize comparatively low average click through-rates of under 5%, says Spruce Media. One Continue Reading →

Following the outbreak of the Flashback Mac Trojan, security researchers have spotted two more cases of Mac OS X malware. The good news is most users have little reason to worry about them.  Read the full story at PC World Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/120413_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] People with Macs don’t have to worry about computer viruses.  Well, that’s not true, but it’s what most people thought until last week, when a nasty Trojan called Flashback infected about 600,000 Macs worldwide. Flashback is a form of malware designed to grab passwords and other information Continue Reading →

Apple’s in the news again. The company announced a new operating system launching this summer called OS X Mountain Lion. Apple is bringing many iPhone and iPad features to its PC counterparts like notifications, AirPlay streaming and iCloud storage. Read the full article at CNet.com Continue Reading →

Shelly Palmer chats about Apple’s newest operating system OS X Mountain Lion, children’s tablet use and the government urging carmakers to remove tech distractions from inside your car on Fox 5 News at 10. Continue Reading →

Back in April 2011 I wrote a scathing review of Microsoft Office 2011 for Mac.  I was specifically distressed by the highly touted addition of Microsoft Outlook, because after careful testing, I could reach only one conclusion: it sucks.  My solution for the total suckage of Outlook for Mac 2011 was to run Microsoft Office Continue Reading →

Re-syndicated from KellerFay.com As the trade press continues to focus on the year that was in 2011 and forecasts for the year to come in 2012, social media remains a hot topic of conversation. Two reports have come out recently making the case that email remains a big and effective part of the social story. Continue Reading →

The new MacBook Air is up to 2.5x faster than before. It features the latest Intel Core i5 dual-core processor, high-speed Thunderbolt I/O, a backlit keyboard, and OS X Lion, the next major release of the world’s most advanced desktop operating system. MacBook Air also comes standard with flash storage, so it boots up in Continue Reading →

I love my new MacBook Air.  I got it a few weeks ago and it is truly everything I ever wanted in a laptop.  It’s light, it’s fast and it’s got enough horsepower to accomplish even the most difficult computing tasks.  I wrote a glowing review about it on my blog (which you can read Continue Reading →

I love my 17″ MacBook Pro. It’s practically new. I bought it about six months ago to replace my slightly older MacBook Pro, which I bought about a year ago to replace my slightly older MacBook Pro. My current model is the latest and greatest. It has a 2.3 GHz Intel Core i7 processor, 8 Continue Reading →