If you are having trouble viewing our video player, check out MediaBytes on YouTube. After six months of medical leave, Steve Jobs is set to return to Apple. While many predicted that the company would be lost without Jobs, its stock is back over $140 again, where it was in late August before the financial Continue Reading →
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If you are having trouble viewing our video player, check out MediaBytes on YouTube. During his weekly video address, President Obama named Aneesh Chopra the United States first Chief Technology Officer. President Obama noted that Chopra, who has served as Virginia’s secretary of technology, along with Chief Information Officer Vivek Kundra, “will promote technological innovation Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. Music producer and pioneer Phil Spector has been found guilty of murder. Spector, who had gotten off in 2007 after a jury was unable to reach a verdict, faces 18 years to life for the murder of actress Lana Clarkson. Spector Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. The FCC began its Notice of Inquiry to create a National Broadband Plan. A plan to roll out a nationwide, broadband grid is part of the American Recovery and Reinvestment Act, which requires the FCC to develop “the most effective and Continue Reading →
In Metamerica (the data that describes America), we are all a bunch of ones and zeros. Everything about us, our tax id number, social security number, credit card numbers, contact information, financial data, medical history, entertainment preferences, our computer software, the content we own, everything we are, is described by ones and zeros on a magnetic or optical storage device somewhere. Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. Yahoo is set to refresh its web video presence. While Yahoo tried its hand at web video last year in a joint venture with Pepsi dubbed “the 9”, new shows like “Primetime in No Time” maybe successful by utilizing sponsors and Continue Reading →
Today’s thought experiment is going to help us visualize the future of commercial message management. Of course message management is just a way to describe the way content gets to a consumer. We have a bunch of other names for it: television, radio and newspapers, to name a few. Traditionally, these media have been used Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. Hulu will add social networking features to its streaming video site. The NBCU-Fox joint venture plans to use social networking to boost consumer loyalty, as well as to mine data in hopes of attracting more advertisers. Dubbed “Hulu Friends”, the feature Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. Amazon will begin selling electronic books for the iPhone today. Amazon will make its electronic book software available to iPhone and iPod touch users for free, while e-books will sell for $9.99, the same price as e-books for the Kindle. Amazon Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. Nielsen is reporting that nearly 40 million Americans watched the Inauguration of President Barack Obama on television. While the largest television audience recorded during an inauguration came for Ronald Reagan in 1981 (41.8 million viewers), a pure TV rating is Continue Reading →