If you are having trouble viewing our video player, check out MediaBytes on YouTube. After six months of medical leave, Steve Jobs is set to return to Apple. While many predicted that the company would be lost without Jobs, its stock is back over $140 again, where it was in late August before the financial Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. During his weekly video address, President Obama named Aneesh Chopra the United States first Chief Technology Officer. President Obama noted that Chopra, who has served as Virginia’s secretary of technology, along with Chief Information Officer Vivek Kundra, “will promote technological innovation Continue Reading →
Metamerica
In Metamerica (the data that describes America), we are all a bunch of ones and zeros. Everything about us, our tax id number, social security number, credit card numbers, contact information, financial data, medical history, entertainment preferences, our computer software, the content we own, everything we are, is described by ones and zeros on a magnetic or optical storage device somewhere. Continue Reading →

What If Video Were Data?

Television
Today’s thought experiment is going to help us visualize the future of commercial message management. Of course message management is just a way to describe the way content gets to a consumer. We have a bunch of other names for it: television, radio and newspapers, to name a few. Traditionally, these media have been used Continue Reading →