I'm in Cannes this week for the Cannes Lions International Festival of Creativity. It's a week-long celebration of excellence in branded communications and advertising. So, as you can imagine, the event is filled with people who create, buy, and sell advertising. As you can also imagine, every conversation ultimately gets to the subject of AI. Among the pressing concerns, one of the biggest is the threat that web-connected large language models (LLMs) pose to web publishers. Let's review. Continue Reading →