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“If a man can write a better book, preach a better sermon, or make a better mousetrap than his neighbor, though he build his house in the woods, the world will make a beaten path to his door.” This quote is attributed to Ralph Waldo Emerson, an author, philosopher, thinker and Unitarian minister. He was Continue Reading →

Did Steve Jobs finally screw up?  After all, if there was such a thing as the portable video business wouldn’t everyone would have been walking around with a Sony Watchman for the last 20 years?  No and no. Apple’s new video iPod probably won’t capture the imagination of consumers quite the way its audio predecessor Continue Reading →

… and my predictions are always right! Actually, predictions are always wrong–so does that mean that this one is right? This paradox may be fun for wordplay. But it is really maddening when smart people start making predictions that are absolute nonsense to people schooled-in-the-art. There was a headline in Sunday’s New York Post that Continue Reading →

RIGHT THIS SECOND, IF YOU TYPE “Everybody Hates Chris Google Video” into Google’s search bar, you’ll land on Google Video. This is a nicely designed page with a handsome graphic that tells you to “Watch premiere episode of everybody hates chris now” (Obviously, the writer and art director of this page are better at graphics Continue Reading →

I’M SITTING ON JETBLUE FLIGHT 212, the Thursday afternoon flight from Long Beach, Calif. to New York just a few seats away from Diane Hamilton, an attractive 40-something woman with striking features and a 1000-yard stare. I met Diane on the security line, when she dropped her carry-on baggage on my foot — an excellent Continue Reading →

ATTEND THE TALE OF TWO MARKETERS: Quantitatus, a logical, left-brained, linear thinker who requires proof of everything he sees, and Qualitatus, a romantic, right-brained, passionate thinker who requires only a feeling to believe. Each of you can write the rest of this story. We live in a world where more and more businesses are run Continue Reading →

PEOPLE ALL OVER AMERICA WERE emotionally and intellectually overwhelmed by the plight of the victims of Hurricane Katrina. Everyone wanted to do what they could to help – but how?  That was the question, and to answer it, America turned to trusted brands: The American Red Cross, The Salvation Army, MSNBC, MTV, CNN to name Continue Reading →

IF YOU HAVE NOT ALREADY done so, and even if you have, I urge you to visit http://www.redcross.org or call 1-800-HELP-NOW (1-800-435-7669) and donate whatever you can to the hurricane relief efforts. Also, The American Red Cross, with support of the worldwide Red Cross and Red Crescent Movement, is launching a Web site and hotline Continue Reading →

ACCURATE HOROSCOPES, AIRLINE FOOD, PRETTY ugly, jumbo shrimp, vegetarian meatball, false fact, online customer service… are you detecting a pattern here? Is there such a thing as online customer service? I assume there is, but it is becoming harder and harder to find. There is a new generation of Web-based businesses that feature incredibly low-priced Continue Reading →

LET’S PLAY PRETEND FOR A minute. On the count of three, you will know everything there is to know about the viewing habits of your most coveted television audience: what they watch, when they watch, who’s in the room, how long … everything. In fact, since we are pretending, in this fantasy we’re even going Continue Reading →