Dapper’s official NFL platform has topped the NFT charts lately, thanks to rising activity on game days.
On both September 12 and September 19, NFL All Day has appeared at the top of the overall 24-hour NFT market charts at CryptoSlam, beating the Bored Ape Yacht Club and other pricey “blue chip” projects. There is, of course, quite a price difference between BAYC (~$110,000) and an NFL All Day (~$30) NFT.
Although it’s just a small data set, NFL All Day’s numbers seem to confirm that NFTs reflecting purchases of branded digital collectibles are decoupled from the broader crypto marketplace.
Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.