Apple Has Raised Over $65 Million for (RED)

Apple (RED)

Apple (RED)(RED) announced early on Thursday that its partner Apple had helped it raise more than $65 million to finance programs which include prevention, treatment, counseling, HIV testing and care services. The announcement was made by U2 singer Bono at the Clinton Global Initiative meeting. The $65 million means that Apple has raised around $15 million since February 2012 with the (PRODUCT)RED initiative, if numbers out of an internal Apple meeting are accurate. “Apple is an enormously valued (RED) partner,” A (RED) spokesperson told TechCrunch. “Their contributions help enable the Global Fund to finance the AIDS fight on the ground in Africa. This work is absolutely critical to ending AIDS.” (RED) partners with a bunch of corporations like Nike, Starbucks, Apple, American Express and Beats, who contribute a slice of their profits from (RED)-branded products to HIV/AIDS research.

Read the full story at TechCrunch.

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