Will the launch of Microsoft’s forthcoming update to Windows 8 next month be the company’s “New Coke” moment? Is its rumored plan to revive the traditional “Start” button it killed when it debuted Windows 8 a massive and humiliating reversal of course, following an ill-conceived reimagining of the company’s flagship product? Not according to Microsoft. According to Microsoft, Windows 8 is a good product that’s steadily improving, and recent suggestions by the media that it is turning into a “New Coke”-style disaster are pure sensationalism. And in an unusual company blog bost, Frank Shaw, Microsoft’s VP of corporate communications, dismissed them as exactly that, suggesting they favored “hyperbole” over “nuanced analysis.” “Windows 8 is a good product, and it’s getting better every day,” Shaw wrote.