Aereo

AereoAereo on Monday announced a new pricing structure for its upstart TV streaming service. The “streamlined” structure does away with long-term commitments and with annual and daily offerings. Now, consumers can start with a base membership plan of $8 per month for use of Aereo’s cloud-based antenna/DVR technology and 20 hours of DVR storage. For $12 a month, they can upgrade to 60 hours of DVR storage. The New York-based company is further sweetening things by offering the first month of service at no charge. “We looked at our data and it was clear, consumers want a more simple approach to pricing,” Aereo CEO and founder Chet Kanojia said in a statement. “With our new pricing structure, consumers begin with one base plan and then have the ability to upgrade their membership to triple their DVR storage capacity.”

Read the full story at CNET.

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