For a monthly fee of $7.99, Netflix customers have access to a wide variety of TV shows, movies and original content. More often than not, however, users frequently share accounts between family members and friends due to the company’s relaxed policies. Michael Pachter of Wedbush Securities believes chief executive Reed Hastings should try to squeeze more profit from his 33.3 million customers by “cracking down on piracy” or even raising prices. The analyst claims that as many as 10 million people are accessing the service without paying, which is ultimately hurting Netflix’s potential revenue. The company’s current policy limits a single account from streaming more than two videos simultaneously, however it does not limit the number of devices — including computers, gaming consoles, smartphones and tablets — an account can be active on.