More than ten years after Incredimail first launched its email client for Windows computers, it has finally moved beyond Microsoft’s omnipresent desktop operating system and into the modern touchscreen, tablet-centric era. That’s right, Incredimail is now available for iPad. Just to recap, the Israeli company formerly known as Incredimail changed its name to Perion back in 2011, but kept the familiar Incredimail brand specifically for its email client. This sits alongside other flagship products, such as Smilebox, a photo-sharing and social expression app; and SweetIM, an instant messaging and Facebook app. Perion’s products have notched up more than 300 million downloads to date. With the short-but-necessary introductions out the way, we managed to get a hands-on with the new iPad app ahead of today’s launch.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.