Congratulations, Samsung — Best Buy is honoring you with a distinction that it’s previously only given to Apple. Unnamed sources have told Geek.com that some Best Buy locations are planning to cordon off separate areas in their stores to exclusively sell Samsung products. Geek.com says that “this new section will be dressed in large Samsung signage and offer custom demo stations for many of Samsung’s products” and that Best Buy “will be issuing special training sessions for employees in the mobile department, focusing heavily on how to show off Samsung-specific features.” The installation of special in-house Samsung “stores” are timed to coincide with the launch of the Galaxy S4, which is widely expected to be one of the best-selling smartphones of 2013.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.