Nintendo now faces the very real prospect of having an absolute flop on its hands. As Microsoft moved an estimated 281,000 Xbox 360 consoles in the U.S. in January to take the top spot for the 25th consecutive month, Gamasutra reports that Nintendo sold “well under” 100,000 Wii U consoles last month. The site estimates that sales may have fallen between 45,000 and 59,000 units in January, which could mark the worst month for a Nintendo console since before the original Wii launched. This is not the first sign of trouble for Nintendo’s Wii U. The new console has not been well received in the U.S., U.K. or even in Japan, and Nintendo recently lowered its first-quarter outlook as a result. With Sony (SNE) set to unveil its next-generation PlayStation 4 next week and Microsoft prepping a new Xbox console, the door is quickly closing on Nintendo’s latest effort.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.