Another target of Marissa Mayer’s Yahoo makeover may be the company’s mobile apps, she said Tuesday while speaking at the Goldman Sachs Technology and Internet Conference, Business Insider reported. According to the report, Mayer said that Yahoo needs to cut down the number of apps from 60 to 12 to better focus on its users needs and “daily habits” of checking sports, news, stocks, and email. It’s not the first time that Mayer has mentioned focusing on users’ daily habits: During the fourth quarter earnings call she told investors that the company is focusing on about a dozen new products, which each focus on improving a different “digital daily habit.”
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.