Considering the long-standing struggles of Yahoo as a business, its board of directors battles, and Scott Thompson’s “ResumeGate”, Yahoo (and its investors) have been in sore need of some good news. When beloved Google exec Marissa Mayer took the helm as CEO back in July, finally Yahoo had a cause for optimism. Yahoo released its financial results for Q4 2012, which marked the end of Mayer’s second full quarter at the helm and showed that new CEO’s efforts to implement a turnaround are truly underway. For starters, the company showed the first signs of progress in that regard, with revenues coming in at $1.22 billion with non-GAAP EPS at 32 cents — a 4 percent year-over-year increase. But the real question is, now that the Honeymoon period is coming to a close, whether Mayer will be able to provide the infusion of energy and leadership that Yahoo needs to regain its former position as an innovative, Web giant and not a has-been.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.