It is Sundance time in America. And what that means it is time to stand up and take note of Kickstarter for the role it is playing in the development of an independent creative movement. In the film and video category alone, New York-based Kickstarter’s impact is notable. On its website, it notes: “In the past 3 years, Kickstarter inspired filmmakers to launch 20,000+ projects, accounting for over $100 million of the $450 million pledged to date. 19 KS-funded films — 10% of the slate — were official Sundance 2012 selections, with 4 award winners!” Since its early days, the total amount of dollars pledged to Film and Video projects is, as of today, $104.9 million. And the total number of successfully funded projects is 8,680. In 2012, Kickstarter saw $57.96 million dollars pledged and 3,891 successfully funded projects.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.