Rolling out in February 2011, News Corporation’s The Daily launched as the world’s “first iPad-only newspaper” in the US, before finally landing in the UK App Store last September. But now, six months after laying off a third of its staff, The Daily will be shutting up shop. The initiative was an interesting one for sure, as the media giant attempted to reimagine the newspaper for the digital age, but the fact that it put all its eggs in the tablet basket with no Web-based edition was always going to limit its uptake. Read the full story at The Next Web.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.