
From the outside it looks as though it’s been a week of turmoil at Microsoft. But as the confusion dies down, it’s possible to see the past seven days as just another step to on the road to a very different Microsoft — a Microsoft that reflects changes in the way computing will be delivered over the next decade. We shouldn’t be surprised. Every company needs to reinvent itself, and Microsoft’s reinvention has been telegraphed for a long time. There have been catch-phrases, public trials of tools and technologies, four or five years of evangelising web-service endpoints and model view controller frameworks. Read the full story at ZDNet.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.