Facebook announced that it had hit a billion active accounts Thursday; an extraordinary milestone, celebrated with a rather odd ad. But that number, like that ad, is a sideshow. Another extraordinary stat got overlooked, and this is one that really gives you the scale of what the social network is building. Or to put it another way: one billion isn’t cool. You know what’s cool? 140.3 billion.140.3 billion is the total friendships on Facebook. If you keep track of one thing about the company, make it this, not the user number or fluctuating stock price. Read the full story at Mashable.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.