Researchers at Stanford claim they’ve figured out how to erase the traumatic memories of mice while they sleep bringing them one step closer to their goal of ending PTSD for humans. Apparently a prescription memory-eraser could even be on the way. Are we closer to an Eternal Sunshine moment than we think? The conventional treatment for stress and anxiety caused by traumatic events can be grueling for the patient, barbaric, even. They’ve simply got to recall the drama over and over and over in front of a shrink until, eventually, they learn how to deal with it—and there’s no guarantee the patent won’t relapse. Read the full story at Gizmodo.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.