Scientists Erase the Memories of Sleeping Mice

Eternal Sunshine of the Spotless Mind
Eternal Sunshine of the Spotless Mind
Eternal Sunshine of the Spotless Mind

Researchers at Stanford claim they’ve figured out how to erase the traumatic memories of mice while they sleep bringing them one step closer to their goal of ending PTSD for humans. Apparently a prescription memory-eraser could even be on the way. Are we closer to an Eternal Sunshine moment than we think? The conventional treatment for stress and anxiety caused by traumatic events can be grueling for the patient, barbaric, even. They’ve simply got to recall the drama over and over and over in front of a shrink until, eventually, they learn how to deal with it—and there’s no guarantee the patent won’t relapse. Read the full story at Gizmodo.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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