Along with fans, we were thrown into a frenzy on Tuesday when it was announced that Disney had purchased George Lucas’ Lucasfilm for more than $4 billion. The deal will not only bring Luke, Leia, Chewbacca, Han and the gang into the Mouse house, but it will also serve to re-boot one of the most popular and highest-grossing film franchises of all time. Read the full story on mtv.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.