Cold Cell
Cold Cell
Cold Cell

We don’t yet know how to kill the common cold—we can only suppress it. But we might be able to use the ever-changing virus to kill something else we’ve been unable to destroy: cancer. According to researchers at the Salk Institute, the common cold has the ability to prevent cells from killing themselves when infected by a virus, causing them to spread through the body and generate the physical symptoms we’ve all come to know and despise. These scientists learned how to disable the E4-ORF3 protein responsible for preventing the self-destruct mechanism. Read the full story at Gizmodo.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.

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