Twitch, which was started by the people at Justin.TV, has raised more money to continue building an online video platform where viewers can watch live footage of videogames being played. The experience can be analogous to watching a professional basketball or football game on TV, especially as videogames increasingly become a rival to other major forms of entertainment. The $15 million round was led by Bessemer Venture Partners; Alsop Louie Partners and Draper Associates also participated. The capital will go towards hiring more engineers to continue building out its platform and improving quality. Read the full story at All Things D.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.