Right. Now what’s next? Wednesday, Apple revealed its iPhone 5, a slender metal-backed machine that, last year, was tipped as Steve Jobs’ final close-held design project. It’s a tech tour de force, and represents an upgrade of almost every iPhone system. It’ll likely sell by the millions. But we’re pretty much already over it. If we’ve become unimpressed by Apple events that showcase iterations of a phone that doesn’t really need much iteration–at least on the outside–then maybe the events are becoming fodder for new rounds of leaks about the company’s next device. Read the full story at Fast Company.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.