Google is now pushing an aggressive Chrome marketing campaign once used to steal Internet Explorer users. For some, every time they boot up Firefox with as their home page they see a bar asking them to install Chrome. “Discover a faster way to browse the web” it pleads. Sure, it will probably work on those less aware of Chrome. But those on the fence may resent the heavy-handed tactic. This was a lot more tolerable when Google was trying to pull people away from the despicable old version of Microsoft’s browser. Read the full story at Tech Crunch.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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