
Apple is set to finally unveil its next-generation iPhone 5 later this week, and it will be the company’s biggest iPhone launch ever according to just about every Apple analyst on the planet. In fact, Topeka Capital Markets analyst Brian White went as far as to call it the “biggest upgrade in consumer electronics history,” in a note to investors Monday morning. But according to White, investors should strap in for a crazy ride because Apple’s iPhone event on Wednesday is just the beginning. Read the full story at Boy Genius Report.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.