Genius Bar
Genius Bar
Genius Bar

Apple’s Garden State Plaza retail store will be getting a first-of-its-kind enhancement in the form of a double-row Genius Bar that should help the iPhone maker meet the growing demand for technical support from its customers, ifoAppleStore reports. The Cupertino, California company has been steadily improving its Genius Bar workflow, and the new layout is a significant leap forward. “Tipsters say the store will move two spaces away to the former Charlotte Russe store, nearly tripling the store’s square-footage. Read the full story at The Next Web.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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