Perhaps the original (and best?) file compression software –WinZip – is on course to hit its billionth download within the next four weeks, a milestone that has taken it more than twenty years to achieve. Famous for its payment model, which allowed you to use the trial software completely free-of-charge but nagged you to purchase the software after its initial 45-day trial, was originally released in 1991 with the view to helping users compress files but also store files across several pieces of removable media. Read the full story at The Next Web.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit


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