Apple and four publishers are reportedly trying to come up with an agreement that would make both Amazon and European regulators happy, as a way to settle an e-book price-fixing investigation. According to a source speaking to Reuters, Apple and the publishers are proposing a plan under which other e-book retailers—namely, Amazon—could sell e-books at a discount, rather than at the price set by publishers. The European Commission has not yet accepted the offer, according to Reuters, but is informally “market testing the commitments” to see whether such a solution would be workable. Read the full story at ARS Technica.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.