Sony Goes Nuts at IFA


This year’s IFA in Berlin looks to be a whopper of a show, especially for Sony. Around since the 1920s, the show has never gotten so much attention but this time might just overshadow CES in Las Vegas and CeBIT in Hannover, Germany. Sony seems to be getting the most attention, although everyone is pouring it on with new products. I’m unsure exactly why all this is happening at this show now, but the media seems to be covering it thoroughly. Sony announced three new Android smartphones: the Xperia T, the Xperia V, and the Xperia J. Read the full story at PC Mag.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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