Speaking at the tail end of a two-week summer gathering of television critics in Beverly Hills Tuesday, Hulu senior VP of content Andy Forssell conceded his company stands out as a little bit of an “odd animal” at the event. “We’re not a TV network and we’re not a studio. We’re a distributor … But we share a lot of DNA with you,” he told the dwindled gathering of about 70 exhausted TV bloggers and newspaper writers. Indeed, just like Hulu’s broadcast-network corporate cousins, ABC, Fox and NBC — which earlier rolled out their series talent and producers in daylong sessions at the Television Critics Association press tour — Hulu needs a hit. Read the full story at Paid Content.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.