The number of citizens wondering into ditches, on-coming cars, and each other while staring at electronics has “quadrupled”, according to the Associated Press. “Look up. Drivers aren’t always looking out for you,” reads a Delaware traffic safety sign, one of many states that are turning to the magic of PSA billboards as a substitute for state legislatures that have almost universally opposed laws criminalizing “distracted walking.” While the Internet is overflowing with hilarious bloopers, such as one man walking into a real-life black bear, distracted walking is a serious problem, and is implicated in the 4.2% rise in pedestrian fatalities in 2010. Read the full story at Tech Crunch.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.