Microsoft is said to be planning to ratchet up its rivalry with Apple by introducing its own tablet device at a press event scheduled for next week, according to a report from TheWrap. The event will see a “major Microsoft announcement” and we’ve heard speculation that it could be one of many possible stories unveiled, from the $1 billion plus acquisition of Yammer, to a partnership with RIM and Microsoft’s tablet strategy. TheWrap says that it is the latter, and a Microsoft-built iPad-rival is coming, according to “an individual with knowledge of the company.” Read the full story at The Next Web.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.