Amazon, following the lead of Apple and Google, on Tuesday announced that it will begin letting users make purchases within the apps offered via its Appstore. The new in-app purchasing service allows developers to charge for digital content, such as upgrades, expansion packs, in-game currency, and magazine issues. Read the full story at PC Mag
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.