
According to a report by Reuters, Netflix’s CEO Reed Hastings has been in talks with executives from major cable providers to make its streaming video service part of their offerings. Hastings has said in the past that he wants Netflix to be more like an HBO, so the move isn’t surprising. Netflix could add a lot of subscribers by packaging its service through cable providers.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.