Sony is reentering the smartphone market after its buyout of the Sony Ericsson joint venture. The company unveiled the first Sony branded phones; the Android-powered Xperia P and Xperia U. Sony’s soon-to-be appointed CEO Kazuo Hirai, said mobile will be one of the main pillars helping to rebuild its brand. Read the full article at Reuters.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.