Super Bowl 46

The Super Bowl set a record for Tweets per second, but the game itself wasn’t what people were talking about. 75% of Super Bowl conversation on Twitter focused on the commercials and the halftime show. By contrast, 2% of tweets were about the Giant’s victory. Read the full article at

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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