Target Testing In-Store Apple Boutiques

Apple at Target
Apple at Target
Apple at Target

Target is testing store-within-a-store boutiques, selling exclusive merchandise from other retailers in dozens of locations. Target is also adding 25 prominent Apple displays, potentially expanding the variety of Apple products it currently offers. Read the full article at NYTimes.com

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.

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