Retailers Embrace Mobile Shoppers

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This holiday season millions of shoppers are turning to their mobile devices to make purchases. Top merchants are expected to make over $5 billion in mobile sales as more shoppers compare and buy products on the go. Retailers are embracing in-store price checks and are driving online shoppers to brick-and-mortar locations.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit


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