A recent study reveals that subscribers of Netlix who are likely to downgrade cable television services have doubled since 2010. 32% of those surveyed say they have or are seriously considering making the switch. Perhaps most interesting, only 24% of respondents cited economic concerns as the reason for cutting the cord.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.